Updated: February 27, 2014 12:35:44 pm
They look like the Nokia Asha devices, but are larger and more powerful. This is the new Nokia X family range of handsets launched at the Mobile World Congress in Barcelona on Monday. But the biggest feature of these affordable devices won’t be their size, but their ability to run Android apps. Now, that is big, coming from a company that is now owned by Microsoft.
The new phones will run the Nokia X software platform based on the Android Open Source Project (AOSP). However, the UI will look more like Windows Phone than stock Android.
The Nokia X, X+ and XL are priced between the existing Asha and Lumia lines, at €89, €99 and €109 respectively, and will appeal to the budget users who can afford a bit more than the Asha and are willing to pay for it. The Nokia X will be available in India and a bunch of countries soon, while the other two models are expected in the second quarter of this year.
The X and X+ both have 4-inch screens, while the XL, as the name implies, will have a larger 5-inch screen. All three will carry forward the bright colour language that sets apart all Nokia devices now. They will also have a tile-based home screen like in Windows Phones. They will also bring back a redesigned version of the Fastlane notifications centre, the second home screen that is very popular in the latest Asha devices.
Full specs below
|Nokia X||Nokia X+||Nokia XL|
|Screen||4-inch IPS LCD, 800 x 480px||4-inch IPS LCD, 800 x 480px||5-inch IPS LCD, 800 x 480px|
|Storage||Up to 32GB
|Up to 32GB
MicroSD; 4GB card included
|Up to 32GB
MicroSD; 4GB card included
|Rear camera||3-megapixel fixed focus||3-megapixel fixed focus||5-megapixel with autofocus and flash|
|Processor||8225 Qualcomm Snapdragon1GHz Dual Core||8225 Qualcomm Snapdragon1GHz Dual Core||8225 Qualcomm Snapdragon1GHz Dual Core|
|Networks||ESGM 850 / 900 / 1800 / 1900WCDMA 900 / 2100||ESGM 850 / 900 / 1800 / 1900WCDMA 900 / 2100||ESGM 850 / 900 / 1800 / 1900WCDMA 900 / 2100|
|Dimensions||115.5 x 63 x 10.4mm||115.5 x 63 x 10.4mm||141.3 x 77.7 x 10.8mm|
|Standby time||2G = Up to 28.5 days3G = Up to 22 days||2G = Up to 28.5 days3G = Up to 22 days||2G = Up to 41 days3G = Up to 26 days|
|Talk time||2G = Up to 13.3 hours3G = Up to 10.5 hours||2G = Up to 13.3 hours3G = Up to 10.5 hours||2G = Up to 16 hours3G = Up to 13 hours|
On the software side, the devices will have a HERE Maps with turn-by-turn navigation, Nokia MixRadio for free streaming music, 7GB free cloud storage on Microsoft OneDrive and Skype. Nokia has also tied up with Viber to provide the latest version of the app on these devices.
All three devices are powered by a Qualcomm Snapdragon Dual Core processors and are Dual SIM. A range of third-party apps comes preinstalled, including BBM, Plants vs. Zombies 2, Viber, Vine and Twitter.
Dippak Khurana, CEO and Co-Founder, Vserv.mobi said the move “kills more than two birds with one stone”. “On one hand, its Android strategy will enable reaching out to specifically lower-end users and capitalise on Android’s robust app kingdom. It will also get Nokia closer to the app developer ecosystem, which could be leveraged for Windows as well. This in turn, will provide a jump-start to the in-app purchasing ecosystem where operator billing is key for purchases of scale,” he added.
While there are thousands of apps on Google Play, it is not as monetised as Apple’s iOS or even BlackBerry World. This is where Nokia’s operator billing might help Android developers actually make some money.
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