Mi Max and Mi Note Series Phones: Xiaomi is done with Mi Max and Mi Note series of smartphones, according to Lei Jun CEO of the technology company. Jun made some announcements regarding Xiaomi’s strategy on the product line on Weibo, and said that there are no plans to launch a new Mi Max or Mi Note device this year.
In a post on China’s social networking site Weibo, Jun shed some light on Xiaomi’s Mi and Redmi brand of smartphones and in this post, he announced that we will not be seeing the successors to the Mi Max and Mi Note series this year.
In the Weibo post, Jun mentioned that the Mi brand will continue to focus on the premium smartphones having a high-end performance with an eye on new retail markets. The brand will continue to work on new innovations such as Mi 9, Mi Mix series and upcoming CC series.
On the other hand, the Redmi brand will be delivering cost-effective phones which offer high-quality features. It will be focused on the e-commerce market.
The Mi Max range of smartphones was fairly popular among smartphone users for large display screens and big battery sizes. While the Mi Note series was the company’s upper mid-range offering. The Mi Note series used to act like a bigger version of the Mi flagship.
But following the launch of the Mi Mix series, the Mi Note series became less appealing to the consumers. the last device released under the Mi Note range was the Mi Note 3 which was powered by Snapdragon 660 processor.The Mi Max 3 smartphone came with a 5,500mAh battery, and at this time, there is no other smartphone from Xiaomi, which has such a large battery.
The Mi Max was also the first big screen smartphone from Xiaomi, almost like a phablet, though the newer display styles with reduced bezels and near edge-to-edge design means that a 6.5-inch screen is no longer bulky or looks like a phablet.
Given that the Mi Max and Mi Note series are getting a successor, the company is in a way hinting towards the end of these devices, though Jun’s post does not clearly mention that the two devices will be discontinued, leaving some space for confusion.
Xiaomi is getting ready to introduce the new Redmi K20 series in India, which is expected in July in the market. The Redmi K20 Pro has the Qualcomm Snapdragon 855 processor, along with a triple camera at the back, and is being pitched as a challenge to the OnePlus 7 Pro.