iQOO has announced that its first smartphone for India, iQOO 3, will exclusively available on Flipkart as well as iqoo.com. The company previously confirmed that iQOO 3 will be powered by Snapdragon 865 processor that supports 5G. Though the company has not officially announced the launch date of iQOO 3, the e-commerce site is running a ‘Quest’, which will reveal on February 17. In India, the iQOO 3 will launch in 5G as well as 4G LTE variants.
For those unaware, Vivo has made iQOO an independent brand in India complete with its own headquarters in Bengaluru and separate service centers. iQOO will compete with the likes of OnePlus, Apple, and Samsung in the premium smartphone segment (above Rs 35,000) in India.
Specific details of iQOO 3 are unclear at this point, though the company has hinted at ‘enhanced camera’ and ‘long-lasting battery life’. The iQOO 3 could be among the first smartphones in India to pack the latest Snapdragon 865 processor. We will have to wait for an official launch to know more on price and specifications.
iQOO was announced by Vivo in February last year in China, where it continues to function as its sub-brand. India is the second market where iQOO has been launched, though as an independent brand.
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“When we studied the Indian market, we found that consumers are looking for the latest innovation and technology in the premium space. We think that we can fill these gaps with iQOO, where a clear focus is on experience and performance,” Gagan Arora, who leads marketing for iQOO in India told indianexpress.com in an interview.
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