The report quotes people familiar with the developments, and says Apple has not gone for a design overhaul as it believed the new technology would not be ready in time.
WSJ reports Apple will only go for “subtle changes in the models,” maintaining the 4.7-inch and 5.5-inch display. Instead the big change will be end of the 3.5 mm headphone jack, and according to WSJ, this will make “the phone thinner and improve its water resistance.”
The WSJ report notes, “The Lightning connector will serve double-duty as a port for charging the phone and for connecting headphones,” adding that “people familiar with the matter said some features that Apple hopes to integrate into iPhones, such as curved screens, weren’t ready for this year’s models.”
This is not the first report to say iPhone 7 will be only be an incremental upgrade in terms of design. Earlier a report on Apple Insider, quoted an investor note by Credit Suisse which said Apple iPhone 7 will see a ‘muted’ upgrade cycle.
The report by Credit Suisse analyst Kulbinder Garcha is also quoted by WSJ. According to the note, iPhone in 2017–which also marks ten-years of the iPhone–will see a major design upgrade.
According to Apple Insider, Garcha’s note reads, “We see a number of features and upgrades, including an OLED [organic light-emitting diode] screen, full glass display, no home button, enhanced Taptic Engine, improved camera, and wireless charging in the iPhone 8.”
Apple iPhone 8 could come with a curved glass design similar to the earlier iPhone 4s, adds the note.
Other ‘leaked’ photos of cases for the new iPhone claim Apple will add a dual-rear camera as well. Design leaks on Japanese blogs and magazines have claimed Apple will introduce a new 3-pin Smart connector, which extends to the back of the device.
Apple iPhone 7 launches in September 2016, and in an interview to CNBC Tim Cook has said it would convince users to upgrade. Cook was quoted as saying, “We have great innovation in the pipeline, like new iPhones that will incent you and other people that have iPhones today to upgrade to new iPhones…We are going to give you things that you can’t live without…”
For Apple iPhone 7 will be an important device, given the company has seen sales dip for the first time this year. Cook had admitted iPhone 6s didn’t see such a strong upgrade cycle.