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Sony launches A7s, A77 II and RX100 III

All new cameras are meant are upgrades of existing versions

By: Tech Desk |
Updated: July 2, 2014 8:30:57 am

Sony has launched a new range of cameras, right from a new full frame A7S to enntry-level cybershot cameras.

The top of the line camera is the A7S which brings in 4K video quality into the hands of professional photographers and videographers.  Coming in the family of the A7 and A7R, the camera features a new 12.2 effective megapixel 35mm full frame Exmor CMOS sensor paired with a BIONZ X image processor, allowing it to shoot at a sensitivity range of ISO 50 – 409,600. It is also the first model to utilise the entire width of a full-frame image sensor for 4K video.
Priced at Rs 1,54,990, the model will start selling in mid July.

Following on the legacy of the A77, the A77 II bring in enhancements like advanced phase detection autofocus in a tough, weather-resistant body. The A77 II features no less than 79 autofocus detection points, including 15 cross points within most frequently-used central area of the sensor. It will also come with an on-board Wi-Fi that allows one-touch connection with smartphones and tablets.  The A 77 II will be available with various lenses with prices starting Rs 84,990.

Sony has also launched a an update of its popular Cyber-shotTM RX100 camera. The Cyber-shotTM RX100 III comes with an upgraded lens and faster image processor and a retractable OLED Tru-FinderTM with ZEISS T. The camera will have enhanced movie features and a 180-degree tilting LCD. The camera will have a 20.1 effective megapixel back-illuminated 1.0-type Exmor RTM CMOS sensor. The camera is priced Rs 54,900.

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