OnePlus has launched its first fitness band in India today priced at Rs 2,499. It will come with a black strap out of the box and the company will sell Tangerine Gray and Navy dual-coloured straps separately for Rs 399 each. The fitness band sports a 1.1-inch AMOLED display which is almost a standard size display for a fitness band these days.
The feature list of the band consists of the basic round the clock heart rate monitoring and SpO2 blood saturation monitoring. The latter has become a popular feature on fitness bands these days due to the Covid-19 pandemic. Other features of the band include sleep tracking, 13 exercise modes and an IP68 rating. The battery life of the band is expected to be 14 days which is satisfactory.
This is the new face of fitness pic.twitter.com/N5NgHzmQOE
The OnePlus’ fitness band’s price puts it in direct competition with Mi Band 5, Honor Band 5 and others. It will be interesting to see if OnePlus manages to get the basics right with its debut fitness band that will set the tone for more fitness-oriented devices.
“The OnePlus Band is the youngest addition to our portfolio and we are excited to bring our first-ever wearable product to our community. It embodies our burdenless design philosophy while offering the latest technology to our users. With its dual-coloured styling and exceptional features, the OnePlus Band is versatile in both style and use. It also furthers our vision of building a seamlessly connected ecosystem and we are positive that the OnePlus Band will prove to be a truly remarkable smart addition for our community.”, said Pete Lau, Founder and CEO of OnePlus
After the launch of the fitness band, OnePlus is also expected to launch its first smartwatch early this year. OnePlus’ CEO Lau has already confirmed the developments via his Twitter handle.