Fossil has launched its new collection of watches in collaboration with BMW in India. The watches come in BMW M Motorsport collection, which is priced starting at Rs 10,995 and BMW Collection, which will cost Rs 16,995 onwards respectively. To recall, Fossil group announced its partnership with BMW in August last year.
Fossil said in a press statement that its BMW Collection essentially combines sports and luxury design, and will be available in four colour options – silver, red, black and cashmere.
The BMW M Motorsport Collection features a more sporty design with ‘M Motor’ sport stripes that stand out.
In the past, Fossil has collaborated with Michael Kors, Emporio Armani, Diesel, Armani Exchange, and more brands for watches. The company, which has been acquired by Google for $40 million, launched seven smartwatches in India in December last year.
The watches were unveiled in collaboration with different brands like Skagen, Michael Kors, Emporio Armani, Diesel, Armani Exchange.
The entire range includes Fossil Gen 4 Smartwatch Venture HR and Explorist HR; Skagen Falster 2; Michael Kors Access Runway; Emporio Armani Connected; A|X Armani Exchange Connected and Diesel Full Guard.
The price starts at Rs 19,995. The smartwatches are powered by Qualcomm’s Snapdragon Wear 2100 platform and run Google’s WearOS.