This is an archive article published on August 30, 2018
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‘Why don’t we gift kitchen sets to boys or cricket sets to girls?’

"When my son was about two years old, his favourite colours were pink and blue. Soon after he started play school, he came home and declared that he no longer wanted to use anything pink since it was a 'girl' colour."

Written by: Anuradha Varma
8 min readAug 30, 2018 09:51 AM IST First published on: Aug 30, 2018 at 09:00 AM IST
pink and blue, pink for girls, blue for boys Pink is not just meant for girls, and blue not only for boys.

Author Ritu Vaishnav talks about her children’s book Pink and Blue, published by Puffin, which aims at getting parents to initiate conversations around gender stereotypes with children at an early age. She wants little boys and girls to overcome the thinking that “pink is for girls, blue is for boys; girls play house, boys play cricket; cry like a girl, kick like a boy.”

What prompted your book Pink and Blue?

When my son was about two years old, his favourite colours were pink and blue. Soon after he started play school, he came home and declared that he no longer wanted to use anything pink since it was a “girl” colour and boys weren’t supposed to have pink things. It made me realise that despite the environment at home, kids were bound to be bombarded with gender stereotypes the moment they stepped into the world outside. I wanted to have a conversation with him about this but couldn’t find a book that would help me do so. So as they say, if you can’t find a book you are looking for…

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