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Reliance MF gets Rs 500 cr online buys

Reliance Capital Asset Management today said it has witnessed around Rs 500 crore worth corporate transactions every day on its web-based facility 'Invest Easy'.

Written by Agencies | Mumbai | Published: September 25, 2012 8:55:20 pm

Reliance Capital Asset Management (RCAM) today said it has witnessed around Rs 500 crore worth corporate transactions every day on its web-based facility ‘Invest Easy’.

“Investors are driven by convenience and this brings larger allocation of funds from corporate investors to Reliance MF. A large part of corporate financial advisors have migrated to the online platform,minimising their operational time and cost,” company’s chief executive Sundeep Sikka said.

As per the company,’Invest Easy’ is configured to accept complex authorisation requirements of various entities.

Investors can define their approval workflow and transaction authorisation matrix,it added.

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