Flipkart raises $200 million through private equityhttps://indianexpress.com/article/news-archive/web/flipkart-raises-200-million-through-private-equity/

Flipkart raises $200 million through private equity

* Amount raised is one of the biggest ever in Indian e-commerce

Flipkart,one of India’s largest e-commerce companies,on Wednesday raised $200 million (around Rs 1,200 crore) from its existing private equity investors including Naspers,Accel,Iconiq Capital and Tiger Global.

The amount,one of the highest-ever raised for an e-commerce company in the country,comes on top of the $150 million (more than Rs 800 crore) raised by Flipkart itself in 2012.

According to the company,the funds will be used for building and strengthening the technology capabilities,bolstering the robust supply chain,investing in mobile technology and developing the talent pool.

Flipkart co-founder and CEO Sachin Bansal while addressing the media said the company could “become profitable today if it wished so but the focus was on investing in growth to tap a wider market” that is set to reach $76 billion by 2020.

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“This investment reflects the potential of e-commerce in India. With this investment,we can now take Flipkart to the next level and will enable us to reach our goal of $1 billion in transactions by 2015,” Sachin Bansal said,adding that the company does transactions valued at around Rs 3,000 crore per year.

South Africa-based Naspers is a leading multinational group of media and e-commerce platforms,listed on the Johannesburg stock exchange,while Iconiq Capital is a global multi-family firm,headquartered in San Francisco.

The e-commerce sector,which is bleeding in India,has also seen global leader Amazon.com entering the Indian market this year.

Flipkart,which has around 6,000 employees,has itself seen some changes with the company gradually shifting on to the market place model away from the inventory-based model it had adopted in 2007,when it started.

Last year,the firm had acquired Gurgaon-based startup Letsbuy.com. The acquisition was funded through a combination of cash and equity.

E-commerce in the country forms 6-7 per cent of the organised retail market. The e-commerce market in India,which includes all financial transactions on the internet,is estimated to be valued at $10 billion in 2012.

According to data from Technopak,e-commerce is projected to grow at a CAGR of 45 per cent. FE