Chinese social media users — mainly women — have been engaged in a bizarre mission to attain a waist thinner than the breadth of a regular A4 size paper sheet. Millions of women have taken up the challenge and selfies of women holding an A4 size paper against their waist vertically has swept through Weibo — the Chinese equivalent of Twitter — and Instagram.
My girlfriend says the size of her waist is A4 🤔 pic.twitter.com/Aq5cHsVOtO
— 卞明轩 (@bianmingxuan) March 14, 2016
Not unlike the size zero and thigh gap trends, the A4 waist challenge has been widely criticised by the body-positive movement — which aims to instil in people a healthy respect and acceptance of all body shapes and sizes. The concern over the rising popularity of the trend is understandable as a standard A4 -sized sheet measures just 21cm across!
— Lizzy Way (@Lizzy_emotion) March 15, 2016
The men have — thankfully — stayed away from the trend. Some who did take up the challenge did so in a much smarter way — by holding the paper horizontally against their waist.
A4 waist-A slim waist thin than A4 paper 😄 pic.twitter.com/9FiClJx0aL
— Xavier Xiong (@xionzhiwei) March 15, 2016