scorecardresearch
Follow Us:
Wednesday, May 18, 2022

McDonald’s to trim menu, examine ingredients

McDonald's is planning to simplify its menu and maybe even the number of ingredients it uses in its food as it fights to hold onto customers.

By: Associated Press | New York |
Updated: December 11, 2014 3:45:35 pm
M_Id_452497_McDonalds McDonald’s

McDonald’s is planning to simplify its menu and maybe even the number of ingredients it uses in its food as it fights to hold onto customers.

CEO Don Thompson sought to reassure investors Wednesday that changes will help strengthen the chain’s appeal.

The discussion in Oak Brook, Illinois, came after the company earlier this week reported yet another monthly decline in U.S. sales at established locations. In November, the company said the figure fell 4.6 percent.

Thompson has conceded McDonald’s Corp. has failed to keep up with changing tastes, with people increasingly moving toward foods they feel are fresh or wholesome.

Best of Express Premium

Sanjiv Bajaj: ‘Like GST Council, need a platform to sort Centre-state iss...Premium
Explained: Where coal blocks cases standPremium
How to tackle the inflation spiralPremium
After Gyanvapi, needle moves within BJP on Kashi, Mathura: ‘Shivlin...Premium

Executives said eight menu items and five Extra Value Meals could disappear, but did not specify which.

For all the latest Lifestyle News, download Indian Express App.

  • Newsguard
  • The Indian Express website has been rated GREEN for its credibility and trustworthiness by Newsguard, a global service that rates news sources for their journalistic standards.
  • Newsguard
Advertisement
Advertisement
Advertisement
Advertisement