This is an archive article published on July 16, 2018
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Why track social media chatter

How govt explains need for Social Media Communications Hub, why some have raised concerns.

Written by: Krishn Kaushik
6 min readNew DelhiJul 16, 2018 12:46 AM IST First published on: Jul 16, 2018 at 12:46 AM IST
Surveillance, Surveillance state, Supreme court, social media communications hub, freedom of speech, whatsapp, whatsapp messege A look at what the proposed hub is meant for, and why concerns are being expressed.

A Supreme Court Bench has taken up a petition by Trinamool Congress legislator Mahua Moitra challenging a proposed move by the Centre to set up a Social Media Communications Hub. On Friday, the court sent notice to the government and observed that “we will be moving to a surveillance state” if every tweet and WhatsApp message is monitored. Ahead of the next hearing on August 3, a look at what the proposed hub is meant for, and why concerns are being expressed:

What is the proposed Social Media Communications Hub?

It will be a platform that will allow the government to keep an eye on all social media platforms — Twitter, Facebook, Google+, Instagram, LinkedIn etc — and try to get a sense of the public mood, with the capability to track any individual’s public posts across platforms. In tender advertisements issued twice, the Ministry for Information & Broadcasting has described the hub as one that will have the ability to “collect digital media chatter from all core social media platforms as well as digital platforms like news, blogs and forums” and provide real-time “insights, metrics and other valuable data” to the government. It will aim to gauge and analyse the public sentiment towards various government policies and announcements, and track influencers. The tender documents specify that the platform should be able to easily manage “conversational logs with each individual” through various social media channels and facilitate in creating a “360 degree view of the people who are creating buzz across various topics”. The platform should be able to support English, Hindi, Urdu, Telugu, Malayalam, Kannada, Bengali, Punjabi, Tamil and Chinese, German, French and Arabic, the documents say.

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