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Horror sells

Ragini MMS 2 is a big hit and director Bhushan Patel is reveling in its success

Written by Geety Sahgal | Mumbai | Updated: April 3, 2014 11:58:53 am
Bhushan Patel Bhushan Patel

Ragini MMS 2 opened on Friday with a collection of over Rs.8 crore and made over Rs.35 crore in its first week. Were you expecting such a response?

I expected a good initial as the film had Sunny Leone playing the protagonist, and Ekta Kapoor as the producer who is known for her marketing expertise. But when the good collections continued during the week, it showed that the audience has liked the film in totality and was not just drawn in by the erotica and horror. The film has done very well in the North. Though horror is more of a single screen genre, Ragini MMS 2 is doing good business in the multiplexes as well, attracting a lot of young couples. I am humbled at the response.

What according to you has worked in the film’s favour?

We delivered horror and sex which we had promised the audience. But then there was an added surprise for them — comedy. The audience has liked the light moments and one liners provided by Sandhya Mridul as the wannabe actress ready to do anything for a role, Karan Mehra as the horny actor and Pravin Dabas as the sleazy film producer.

What was the most challenging part of making the film?

The flashback that reveals the truth regarding the ghost was quite challenging. Keeping in mind the nature of the film, I wanted those three-four minutes to be creepy as well as unnerving. The task of unveiling the story about the boy falling into the well, the chilling way in which his sisters were sacrificed and their mother being burnt alive was challenging. Eventually, everything fell into place.

Smart-liners and dialogues make for an engaging comedy. What is the mantra for creating horror?

Horror films are difficult to make. It’s the way a director uses the camera and lights that creates the horror. Equally important is the sound design. Watch a scary visual with the sound on mute, and you will not get scared, but add the sound, and the effect can be quite chilling.

Before Ragini MMS 2 you directed 1920: Evil Returns and your next project is also a horror film. How do you envision the future of the horror genre in India?

Very bright. There’s a huge audience out there who like horror films. As of now we have Vikram Bhatt who has been associated with horror films like Haunted and Raaz 3. Horror films are here to stay, especially now that we have more advanced and new technologies in computer graphics which help in creating more effective looks. Prosthetic which is also used in horror films has improved over the years. For Sunny’s frightful look when she is possessed, we first used make-up and and then special effects to get the desired result.


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