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This is an archive article published on July 28, 2016

‘It’s an exaggerated take on some universal Bengali traits’

Sawan Dutta, the creator of the viral hit Machher Jhol, on celebrating Bengali stereotypes, her ode to Boroline and quitting architecture to pursue music.

Machher Jhol, bengali song, sawan dutta, viral hit maccher jhol, maccher jhol on social media, bengali traits, bengalis, music, bengali music, indian express music, sawan dutta interview, indian express talk Machher Jhol, and its recipe has gained many followers — Bengali and otherwise — on social media.

Sawan Dutta is gobsmacked with the kind of attention her latest ditty, Machher Jhol, has received on social media and the press. Released on her song vlog, The Metronome, the song has Bengalis all over the world smacking their lips and humming along.

But Dutta, 45, is no stranger to the music industry. A graduate from the School of Planning and Architecture (SPA), the Mumbai-based composer of ad jingles, TV shows, theatre scores, original soundtracks for feature films, was one of the earliest members of Indian Ocean as well. Excerpts from an interview:

Your song, Machher Jhol, and its recipe has gained many followers — Bengali and otherwise — on social media. So is your sexy Bengali boudi persona with red lips, red bindi, spectacles and sari — leaning close to the camera, intimately, and pressing every other Bengali’s hot buttons by singing about Boroline, monkey cap and now, machher jhol (fish curry).

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