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Artists are treated as commodities: Vijayaa Shanker

Singer Vijayaa Shanker, who makes her debut as a music director with "Bankey Ki Crazy Baarat", says nowadays artists are treated as "commodities."

By: PTI | Mumbai |
August 28, 2015 8:33:54 pm
Vijayaa Shanker, Singer Vijayaa Shanker, Vijayaa Shanker Music Director, Vijayaa Shanker Films, Vijayaa Shanker Bankey Ki Crazy Baarat, Vijayaa Shanker Music, Entertainment news Vijayaa Shanker feels the stature of music artists has gone down over the years but they should keep insecurities at bay and ply with their heart.

Singer Vijayaa Shanker, who makes her debut as a music director with “Bankey Ki Crazy Baarat”, says nowadays artists are treated as “commodities.”

Vijayaa feels the stature of music artists has gone down over the years but they should keep insecurities at bay and ply with their heart.

“Earlier the name of the singers used to come before spot boys but today that is not the case. Today our name features after spot boys. I think people must play from heart and not be insecure. Artists are treated as commodities,” Vijayaa told PTI.

Raised in Kolkata and Delhi, Vijayaa was initiated into Carnatic vocal training at the age of five.

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She has done over 2,000 jingles in all the Indian languages and also in Sinhalese and Nepalese. The musician has also collaborated with musicians from UK, US and Denmark.

Talking about “Bankey Ki Crazy Baraat”, she said, “It is a nice comedy film but not a slapstick. It is a family film… It is sad that small films don’t get pushed much.”

“We trusted the label…thinking they will promote us, but they are not pushing it (the music of the film). We are not promoted doesn’t mean we are not good,” said Vijayaa, who has sung the famous song “Phir mile sur mera tumhara”.

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