January 23, 2009 12:00:52 pm
Lauding the mega success of British-Indian movie “Slumdog Millionaire”,the USIBC hoped that the release of the movie in India will prompt the authorities to increase efforts to fight film and video piracy in the country.
In a statement,US-India Business Council (USIBC),the apex trade body of Indian and American corporate sector,said the Indian authorities would recognise the importance of protecting the intellectual property with the success of the hit movie.
“The fact that ‘Slumdog Millionaire’ received four awards at the Golden Globes and 10 Oscar nominations has been widely reported. What’s not often reported is how harmful entertainment piracy is to India,” said USIBC president,Ron Somers,in a statement.
“Let’s not lose sight of what that meant for Indian filmmakers,actors and workers. Piracy translates directly into lost opportunities and lost jobs – and squandered creativity. Imagine how many ‘Slumdogs’ could be conceived,produced and premiered if only there were greater efforts to crackdown on film piracy,” Somers said.
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Greg Kalbaugh,USIBC director and counsel,said “‘Slumdog Millionaire’ is the latest example of the growing connection between Bollywood and Hollywood.”
“One way for the Indian government to do this would be to enact law regulating optical disc production. This will have a measurable effect on curbing piracy,” he said,hoping that the release in India will renew government’s commitment to this legislation and to ramping up enforcement efforts.
An earlier study commissioned by USIBC,as part of its Bollywood-Hollywood Initiative,found that India’s entertainment and media industry loses some 8,20,000 jobs and about USD 4 billion to piracy each year.
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