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Sandra Bullock to sue watch company

Sandra claims her publicity rights have been infringed and is demanding compensation.

Written by Agencies | Los Angeles | Published: March 3, 2012 6:00:23 pm

Hollywood actress Sandra Bullock is suing a watch company for allegedly using her name to promote a diamond-encrusted white-band watch.

The 47-year-old has filed a lawsuit in Santa Monica,California,against ToyWatch USA for using her name and she alleges it is being advertised as the same gadget she wore in her Oscar-winning role in 2009 movie ‘The Blind Side’.

Sandra also claims her publicity rights have been infringed as a result,and she’s asking a California judge for financial compensation,as well as an injunction,according to media reports.

According to the lawsuit,Bullock “will not voluntarily appear in print or other media for a company or product unless she carefully selects and believes in the company and product,and unless the compensation she receives is commensurate with the value of the exploitation of her name,image,identity,and persona.”

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