December 19, 2014 4:09:43 pm
The Google India top searches list for 2014 is out and it has two big learnings for the country. One, we as a country still search for URLs instead of typing them directly on the address bar and two, despite the appeal of BJP star campaigner turned Prime Minister Narendra Modi, we are still searching more for Sunny Leone.
The Google Year in Search offers a unique perspective on the year’s biggest interests, major events, and hot searches that ruled the web in India. 2014 was the year that underlined that an online presence matters if you are a prime ministerial candidate, a political party or the local dhaba. So it was no surprise that the term Elections 2014 topped Google India’s trending lists this year.
However, Prime Minister Narendra Modi was just the second most searched personalities this year, coming behind of Bollywood import Sunny Leone but ahead of Bollywood export Salman Khan. Strangely, Sunny Leone does not find a place is most searched female actors in Bollywood.
As expected topping the trending searches were sports tournaments such as FIFA World Cup 2014, Indian Premier League 2014 and even the iPhone 6, which most of us tend to write off as too expensive to trend anywhere in India. Cricket is second only to Bollywood in trending searches. A Google release said the death of Sunanda Pushkar and the unsolved mystery of Malaysia Airlines 370 also generated search curiosity.
The big surprise seems to be thriller Ragini MMS 2 emerging as the most searched-for movie. Maybe, we have Leone to thank for that as well.
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