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This is an archive article published on May 7, 2025

Parmeet Sethi wrote Badmaash Company ‘out of frustration’, didn’t want to cast Anushka Sharma: ‘Aditya Chopra said tu bas actor ka naam le mai usko lekar aaunga’

In an exclusive conversation with SCREEN, Parmeet Sethi reveals how the film Badmaash Company came into existence and the story behind casting Shahid Kapoor, Anushka Sharma, Vir Das, and Meiyang Chang.

Badmaash CompanyBadmaash Company turns 15. (Photo: IMDb)

Shahid Kapoor and Anushka Sharma’s Badmaash Company, which turns 15 today, was a commercial success at the box office back in 2010. The film, made on a budget of Rs 20 crore, went on to earn Rs 50.96 crore globally. However, did you know it was a film written out of frustration while waiting for the right time to work on another film?

Parmeet Sethi, who was bored with his acting career, wanted to do something different and creative. He decided to quit his TV career at its peak and write a romantic drama. He wrote a film titled Prince of Lahore involving India-Pakistan angle to it, which was also approved by Yash Raj Films. However, Parmeet was asked to wait for sometime as Aditya was gearing up for the release of his romantic film Rab Ne Bana Di Jodi, starring Shah Rukh Khan and Anushka Sharma. Later, when the time came to shoot Parmeet’s film, the 26/11 attacks shook the country, making it impossible for Indians to go to Lahore to shoot a Bollywood film.

Amid this, Aditya encouraged a frustrated Parmeet Sethi to write another film, which was Badmaash Company.

In an exclusive conversation with SCREEN, Parmeet said, “Maine khunnas mein Badmaash Company likhi (I wrote Badmaash Company out of frustration). I just had a vague idea running in my head and six days later I had a full-fledged script around that story. The first person I approached was Aditya Chopra. As soon as I told him that I have written another script, he asked me to see him the very next day and we began the work on the film.”

Aditya, who shared a close bond with Parmeet post his film Dilwale Dulhaniya Le Jayenge, gave him an open offer to name any star he wanted to cast in his film.

Watch the full interview here:

“Aditya was like, ‘Tujhe kaun chahiye? Tu bas naam le mai usko lekar aaunga (You just name the actor you want, I will bring them onboard)’.”

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It was a time when Shahid Kapoor, Ranbir Kapoor and Imran Khan were very much in demand. However, Parmeet had his eyes on Shahid as he believed the actor had a great range in him who could easily pull both a middle-class boy’s role as well as someone extremely rich as his film demanded a similar transformation.

“I think Ranbir was doing a similar film then, Rocket Singh. So he was out. However, my first choice was always Shahid Kapoor. I was really hoping for him to say yes because at that time, he was doing his father’s film.”

He added, “At first Shahid said no as he wanted to work on his father’s film, but later when he read the script, he dropped his dad’s movie to do Badmaash Company.”

While Parmeet was quite happy with Shahid’s casting, he was extremely skeptical about Anushka Sharma. “Aditya suggested me Anushka’s name. He said, ‘Yaar, she is very good. You just meet her once.’ For me, her image was very Indianised because I had watched her in Rab Ne Banadi Jodi. I wanted someone who looked extremely modern, was outspoken, and had an attitude. But when I met her, all my prejudice washed out. She is God gifted and has a very unique spontaneity to herself.”

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Out of his four main leads, Parmeet easily found the first three including Meiyang Chang. However, it was a task for them to find their fourth character, Chandu.

Parmeet told SCREEN, “I looked a lot. I wanted a guy who was young, funny and cute at the same time. Basically, the person who adds fun to the film. I looked a lot, took a lot of auditions. We had almost signed a ‘bade star ka beta’, but he was eyeing Shahid’s role and it didn’t work out. Someone then suggested Vir Das. In his photos, he looked very old, but when I met him, he was all I needed.”

Jyothi Jha is an incisive Copy Editor and multi-platform journalist at The Indian Express, where she specializes in high-stakes entertainment reporting and cinematic analysis. With over six years of diverse experience across India’s leading media houses, she brings a rigorous, ethics-first approach to digital storytelling and editorial curation. Experience & Career Jyothi’s career is characterized by its breadth and depth across the media landscape. Before joining the editorial team at The Indian Express, she honed her expertise covering the entertainment beat for premier national broadcasters, including NDTV, Republic Media, and TV9. Her professional journey is not limited to digital text; she has a proven track record as an on-air anchor and has successfully managed production teams within the high-pressure segments of Politics and Daily News. This 360-degree view of newsroom operations allows her to navigate the complexities of modern journalism with veteran precision. Expertise & Focus Areas Guided by the Orwellian principle that "Journalism is printing what someone else does not want you to do," Jyothi focuses on transparent, accountability-driven reporting. Her core areas of expertise include: Cinematic Deconstruction: Analyzing the social subtext of mainstream Bollywood and South Indian cinema (e.g., Kantara, Masaan, Dabangg). Toxic Masculinity & Gender Studies: A vocal critic of regressive tropes in Indian cinema, she often highlights the industry's treatment of women and social progress. Box Office & Industry Economics: Providing data-backed predictions and analysis of film performance and superstar fee structures. Exclusive Multimedia Coverage: Conducting deep-dive interviews and long-form features that bridge the gap between archival history and modern pop culture. Authoritativeness & Trust Jyothi Jha has established herself as a trusted voice by prioritizing substance over PR-driven narratives. Her background in hard news and political production provides her with a unique lens through which she views the entertainment industry—not merely as gossip, but as a reflection of societal values. Readers rely on her for "Journalism of Courage," knowing her critiques are rooted in a deep respect for the craft and a refusal to settle for superficiality. Her ability to pivot between daily news and specialized entertainment analysis makes her a versatile and authoritative pillar of The Indian Express newsroom.   ... Read More

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