September 3, 2013 1:28:42 pm
Falling rupee is affecting Bollywood’s penchant for shooting in exotic foreign locations with such travels seeing a dip of 30 to 35 per cent in last four months,according to an industry report.
In recent past,Bollywood films were extensively shot in foreign locations like Zindagi Na Milegi Dobara (Spain),Rockstar (Czech Republic),Don 2 (Germany) among others.
The filmmakers are opting for non-dollar countries and locations within India to curb costs,findings by Associated Chamber of Commerce and Industry of India (ASSOCHAM) reveal.
“There will be more cut down in the number of films shot abroad,especially medium and low budget films and opting for lesser expensive destinations in South East Asia,Middle East and South Africa,” said D S Rawat,secretary general,ASSOCHAM while releasing the report “Weak rupee dampen spirits of Bollywood filmmakers in foreign location”.
The report said that for filmmakers,the costs turns out to be much higher in countries like US,UK,Germany,France,Sweden,Italy,Ireland and Denmark.
“Indian films producers are also reducing the number of days from packages and looking to offset these costs by opting for shorter duration stays and looking at budget accommodation options,” added Rawat.
There are changes in travel patterns as majority of filmmakers are opting for destinations like Sri Lanka,Dubai,Bali and Phuket or sticking to local destinations such as Kashmir,Kerala and Goa,the report said.
The ASSOCHAM report further points out that the demand for the destinations like Kashmir,Kerala,Ladakh,Goa,Himachal and Sikkim have seen a spurt in film shootings.
Over the past four months,travel costs and accommodation have gone up by around 25 to 30 per cent.
In 2012,foreign locations witnessed an increase of 40 per cent whereas domestic locations saw a decline of 20 per cent but in 2013,foreign locations registered a fall of 30 per cent while Indian locations saw an increase of 35 per cent.
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