CITY-BASED Arti Deshpande unknowingly took the first step towards the path of entrepreneurship when she recently participated in a faral-making workshop organised by the DeAsra Foundation. The workshop was organised with the aim of empowering women and helping their entrepreneurial endeavours. The event saw participation of at least 25 women, who have collectively received a Rs 2.5-lakh order for 1,500 farals (snacks) from Sarpotdar Caterers.
As part of the workshop, the participants were given demos and recipes of the snacks, along with sessions on packaging, sale, management and marketing of the business. Deshpande said, “I am happy and excited to have received an order for 2,500 kanavle (a snack) on the occasion of Diwali. The faral-making sessions were quite helpful and have encouraged me to encash on my culinary skills.”
Another participant, Malti Pawar, said, “I’m doing this for the first time and receiving such a huge order in the beginning itself has pumped in a lot of confidence in me.” As store-bought homemade snacks have gained popularity over the last few years, DeAsra Foundation decided to conduct a workshop on the same. A member of the foundation said that the foundation aims at reaching out to 25,000 women by 2020.
The workshop was organised in association with Sarpodar Caterers, Mothers Recipe, Chitale Bandhu, Lijjat, Agraj and Sakas. Supriya Trimbake of DeAsra Foundation said, “The workshop aimed at helping women running small businesses grow their sales and find new avenues. We are thrilled to have helped so many women through this initiative.”