Nagpur-based mobile app to reward citizens for good traffic behaviour

Users are required to install “Traffic Rewards” from their respective app stores and register themselves, following which they will receive a tag — to be pasted on their vehicles — delivered to their place of residence free-of-cost.

RFID scanners, which are placed at about ten traffic signals across Nagpur, will identify the vehicles with the tags once they halt seeing the red signal. Each time the user adheres to the traffic rules, they receive 10 points on their app profile in real-time, which could be redeemed and utilised to avail benefits from over 100 Indian brands.

Sameer Gautam, Chief Executive Officer of Social Impact Innovation, said the scanners have been developed under the Make in India campaign. He also informed that rewards worth Rs 35 crore were available for redemption on the platform.

According to the team, the application will be a revolutionary step towards minimising road accidents.

About 1,00,000 tags are set to be distributed to registered users for free in the city. Nagpur citizens can visit http://www.trafficrewards.in to register themselves.