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‘Sales affected as every possible space has been taken over by hawkers. People prefer malls because of better facilities,’ Dadar shopkeepers lament Diwali sales

A firecracker seller, said business is muted. “Sales are very slow this year. People are mostly buying small firecrackers like chakris and phuljhadis for children,” he said on condition of anonymity.

A scene from Dadar market in the evening on a weekday.A scene from Dadar market in the evening on a weekday. (Express Photo)
Written by: Heena Khandelwal
5 min readOct 18, 2025 01:07 PM IST First published on: Oct 17, 2025 at 09:41 PM IST

Dadar remains one of Mumbai’s most sought-after markets for Diwali shopping—and this year is no different. Over the past few weeks, weekends have seen barely any space for people to walk, and weekdays leading up to the festival aren’t much calmer either. Shoppers from across the city throng the lanes to buy decor, pooja items, rangoli material, mithai, dry fruits, flowers and clothes.

Catering to them are not just Dadar’s permanent shopkeepers but also hawkers and temporary stall owners who travel far and wide for the season.

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Among them is Jyoti, a woman in her late 20s who has come all the way from Solapur to stay with her paternal aunt in Virar. Every afternoon, she takes a train to Dadar with a basket full of decorative items balanced on her head. She parks herself just off the main road around 3 pm and stays till late at night, selling round golden plates with diyas, wooden stencils for rangoli, and ‘Shubh Diwali’ stickers. “I’ll be here till Tuesday afternoon and then I’ll go home,” she said, adding that this is her first time in Dadar, drawn by the promise of good earnings during Diwali.

Heena Khandelwal is a Special Correspondent with The Indian Express, Mumbai. She covers a wide range... Read More

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