Many an invention takes place in the dorm rooms of the Indian Institute of Technology (IIT),but it hasnt happened before that a group of music lovers from IIT came together to reinvent the independent music scene in India.
Be The Change Radio or BC Radio,which went live on July 15,is an internet-based radio channel aiming to bring about a change in the Indian music scene. Four students from IIT-Bombay Kritin Joshi,Dhruv Joshi,Kaustub Pandey and Saurabh Agrawal say that it is the lack of knowledge about laws and contract issues with regard to independent bands that have prompted them to put up music online. The current catalogue includes bands such as Parikrama,Demonic Resurrection,Swarathma and Them Clones. There are very few avenues to put up music for sale online,whereas offline distribution requires signing of exclusive deals, says Pandey,a final-year BTech student.
On the website,Bcradio.in,theres a clear segregation of rock,metal and jazz music on the homepage. Unlike other channels,labels and studios,BC Radio will not fight for monopoly over the artistes, he adds. So how is the group going to achieve the change? Were working on some add-ons to enable people to share their playlists. The bands will also have their unique URLs,interlaced with the radio format, says Pandey.