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Ads: Forum asks coaching academy to pay Rs 1.20 lakh

A district consumer forum in Mumbai on Friday directed a coaching academy to pay a total of Rs 1,20,000 for publishing misleading advertisements to the effect that it was a government recognised institution.

Written by NEERAD PANDHARIPANDE | Mumbai | Published: January 1, 2012 2:33:15 am

A district consumer forum in Mumbai on Friday directed a coaching academy to pay a total of Rs 1,20,000 for publishing misleading advertisements to the effect that it was a government recognised institution.

The forum also said action should be taken against the academy for using the national emblem under the Emblems and Names (Prevention and Improper Use) Act,1950.

Three persons,Vivek Dubey,Sachin Kadam and Nilesh Pisal,had complained against an advertisement of Chate International Academy Pvt Ltd,which gave a 100 per cent assurance of job placement and stipulated a fee of Rs 4,61,000. The advertisement for Diploma in Shipping Management said,“Affiliated to Bharat Sevak Samaj,National Development Agency promoted by Govt of India”.

However,the central government subsequently published a clarification stating that the academy was not affiliated to it. The forum imposed a fine of Rs 30,000 to be paid to each of the complainants and directed that the amounts already paid by the three persons should be refunded.

The forum also ordered the payment of Rs 10,000 each to the complainants as litigation costs.

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