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Tenders for advertisement sites invited,Sr Deputy Mayor’s suggestions ignored

Despite Senior Deputy Mayor Parveen Bansal’s suggestion that separate tenders be invited for each item on the advertisement-rights’ list...

Written by Raakhi Jagga | Ludhiana | January 24, 2009 1:45:15 am

Despite Senior Deputy Mayor Parveen Bansal’s suggestion that separate tenders be invited for each item on the advertisement-rights’ list,the Municipal Corporation called tenders for all items at one go today.

In the recent finance and contract committee meeting,Bansal and Deputy Mayor Sunita Aggarwal had objected to this trend and suggested separate tenders as a way to generate more revenue but the committee had passed the traditional agenda.

Criticising the move,Chief Parliamentary Secretary Harish Rai Dhanda said: “The process of inviting tenders is such that small advertisers choose to keep away. Due to decreased competition,bidding prices will also be low causing loss in revenue to the MC.”

Bansal was not available for comment.

On Friday,tenders were called for advertisement rights to 200 unipoles on different approach roads,38 overhead signage boards,four foot overbridges,pillars under elevated roads,six roundabouts,82 bus shelters,12 garbage dumping sites and thousands of kiosks and streetlights. Only eight advertisement agencies filled forms,the results of which will be announced on January 27 at the Zone D office. The basic criterion to apply was that the firm should have an annual turnover of Rs 5 crore.

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