Noida interior designer arrested: How a BTech graduate allegedly used ‘minimal demolition’ to trap clients and siphon lakhs of rupees

The Noida police said the investigation has revealed that the accused siphoned off Rs 94,00,779 from various individuals through the company. However, the amount involved could exceed Rs 2 crore as more victims are likely to come forward.

delhi scamThe police said the investigation so far has revealed that the accused siphoned off Rs 94,00,779 from various individuals through the company. However, the amount involved could exceed Rs 2 crore as more victims are likely to come forward. (Representational Image)

The Gautam Buddh Nagar Commissionerate police arrested the director of a Noida-based interior design firm on Monday for allegedly cheating nearly 20 clients of lakhs of rupees by taking advance payments and failing to carry out promised work.

According to the police, the accused has been identified as 35-year-old Guddu Alam, director of i Home Master Private Limited. The police said they have recovered six monitors, six CPUs, six keyboards, and a mobile phone from his possession.

The police said Alam entered into interior design contracts with around 20 people, collecting large advance payments, which were typically 50 to 60 per cent of the total project cost, but allegedly failed to begin or complete the work.

In several cases, when clients demanded refunds, he allegedly abused them and issued death threats.

The police said the investigation so far has revealed that the accused siphoned off Rs 94,00,779 from various individuals through the company. However, the amount involved could exceed Rs 2 crore as more victims are likely to come forward.

One of the complaints pertains to a flat in Greater Noida, where Alam allegedly took Rs 10 lakh for interior work but abandoned the project midway, police said.

During interrogation, Alam told the police that he had been running the company since 2021 and would often take advance payments from multiple clients simultaneously. He would initiate minimal demolition or preliminary work at a site to prevent clients from approaching other interior designers, while diverting funds received from new clients to cover earlier commitments, police said.

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“He admitted to using social media platforms to attract customers and reassure them over phone calls, while spending a large portion of the money on personal hobbies,” a Noida police officer said.

A B Tech graduate, Alam is originally from the Madhepura district in Bihar and lives in Chipiyana Khurd, Tigri, under the Bisrakh police station limits

Two FIRs have been registered against him under relevant sections of the Bharatiya Nyaya Sanhita (BNS), including cheating, criminal intimidation and criminal breach of trust.

Saman Husain is a Correspondent at The Indian Express. Based in New Delhi, she is an emerging voice in political journalism, reporting on civic governance, elections, migration, and the social consequences of policy, with a focus on ground-reporting across Delhi-NCR and western Uttar Pradesh. Professional Profile Education: She holds a Bachelor’s degree in Political Science (Honours) from Kirori Mal College, University of Delhi, and is an alumna of the Asian College of Journalism (ACJ), Chennai. Core Beats: Her reporting focuses on the national capital’s governance and politics. She specializes in Delhi’s civic administration and the city units of the BJP, AAP and Congress. In western Uttar Pradesh, she mostly reports on crime. Specialization: She has a keen interest in electoral processes and politics — her recent contributions include work on electoral roll revisions. Recent Notable Articles (since July 2025) Her recent work reflects a strong show-not-tell approach to storytelling, combining narrative reporting with political and historical context: 1. Politics: “On the banks of the Yamuna, a political tussle for Purvanchali support” (October 6): A report on how migration histories shaped electoral strategies in Delhi before the Bihar elections. “Explained: How Delhi’s natural drainage vanished gradually over the centuries” (September 29): An explanatory piece tracing the historical reasons that eventually led to the erosion of Delhi’s rivers and its impact on perrenial flooding. 2. Longforms “Four weddings, three funerals: How a Uttar Pradesh man swindled insurance companies” (October 7): A long-read reconstructing a chilling fraud by a man who killed three of his family members, including both his parents for insurance proceeds. His fourth wife discovered his fraud… “How Ghaziabad conman operated fake embassy of a country that doesn’t exist — for 9 years” (July 27) : A story on bizarre fraud operation and the institutional blind spots that enabled it. 3. Crime and Justice: “He was 8 when his father was killed. Fifteen years later, in UP’s Shamli, he took revenge” (October 18): A deeply reported crime story tracing cycles of violence, memory and justice in rural Uttar Pradesh. “Who killed 19 girls in Nithari? With the SC rejecting appeals, there are no answers and no closure” (July 31): A report capturing the long legal and emotional aftermath of one of India’s most chilling unsolved criminal cases. 4. Policy Impact “At Manthan, over US tariffs, Delhi-NCR’s apparel industry brainstorms solutions” (September 8) and “Trump’s 50% tariff begins to bite: Agra’s leather belt feels the impact” (August 13) : Reports documenting how global trade decisions ripple through local industries, workers and exporters. Signature Style Saman is recognized for her grassroots storytelling. Her articles often focus on the "people behind the policy". She is particularly skilled at taking mundane administrative processes and turning them into compelling human narratives. X (Twitter): @SamanHusain9 ... Read More

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