This is an archive article published on May 21, 2021
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Chennai college students use Tinder, social media apps for blood donation drive during pandemic

"Every blood group has its own moderator so that there is no confusion and the privacy of the donor is maintained. That single person will be in contact with the donor from the beginning till we resolve the case," said Riya Gupta.

Riya Gupta, a 21-year-old Medical student from Chettinad Academy of Research and Education, started the initiative ‘Blood Donor Connect’ to help people in need during Covid-19 pandemic. Riya Gupta, a 21-year-old Medical student from Chettinad Academy of Research and Education, started the initiative ‘Blood Donor Connect’ to help people in need during Covid-19 pandemic.
Written by: Janardhan Koushik
5 min readMay 21, 2021 10:43 PM IST First published on: May 21, 2021 at 07:40 PM IST

Necessity is the mother of invention and these Chennai college students are making the most of the available resources to cater to the needy in times of pandemic. To help hospitals and patients source blood for emergency operations, a bunch of Chennai medicos and other volunteers have started a blood donation drive through social media channels, including the popular dating app Tinder.

“So when I was sitting and brainstorming how to get donors I decided to do something out of the box. I was not using Tinder for a long time because I was busy with college and other things. Once college was shut down, I thought of re-activating my Tinder application for this purpose. My friends too did that. We met several interesting people through Tinder. I see their bio and if it reads activism then I know this person will be interested in what I got to say. That’s how all these initiatives started, says Riya Gupta, a 21-year-old Medical student from Chettinad Academy of Research and Education.

Janardhan Koushik is Deputy Copy Editor of indianexpress.com. He is a New Media journalist with over... Read More

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