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Hey say when the going gets tough,the tough get going. And who better than Ness Wadia for example! The business tycoon...

Written by Swarleen Kaur |
February 3, 2009 1:10:07 am

Ness Wadia is keeping his fingers crossed for IPL’s season two

Hey say when the going gets tough,the tough get going. And who better than Ness Wqadia for example! The business tycoon,who was in the city,admits that he and his partners including Bollywood star Preity Zinta incurred considerable loss in the much-hyped Indian Premiere League (IPL) last year. Nevertheless,the doyen of Bombay Dyeing is quite optimistic this time. Ness,who owns Kings XI Punjab IPL team says that despite the economic recession which will hurt business to some extent,the second tournament will be bigger and will be more popular than the last one. “It is impossible to think of gaining from any business in a short period. I am not looking for huge profit even this year but we definitely want to connect with the community to promote cricket at the grass-root level on which we could not focus much last time,” spoke Wadia as he went on to add. “Now there is plan in place to open a cricket academy in Mohali and we will be holding talent hunts on February 16 and 17. Players from diverse parts of the country will talk part in this hunt and the best ones will secure the place in the team of Kings XI.”

That’s not all! Ness also confirmed of moves to collaborate with various cricket associations in the northern part of the country,the likes of Himachal Pradesh Cricket Association (HPCA),Chandigarh Cricket Association (CCA),Jammu and Kashmir Cricket Association (JKCA) to popularize the cricket in the local community.

Replying to query on whether it would be tougher to get sponsors this time due to economic meltdown,Ness quipped,“Cricket is quite a popular and television-based entertainment game which reaches to every household. The economic slowdown will not dampen the spirit of sports. I don’t think so there will be any problem to get the sponsors. We are already in talks with various corporate groups and very soon the list of sponsors will be out.”

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While the suave Wadia refused to divulge the exact figures of the total expenditure in the last tournament,he maintained that his franchise had the same budget this year too but the IPL has fixed $ 2 million as the maximum amount a franchise can spend at the auction. Last year,the franchise,which also had Mohit Burman,Chairman of Dabur Pharma and Karan Paul,Chairman of the Apeejay Surrendra Group as partners,won the Mohali team by paying a whopping $76 million and the most expensive player Yuvraj Singh was paid more than one million dollars!The second IPL players’ auction now moves on to Goa where it will be held on February 6.

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