A planner for Indian & Pakistani weddings from US is now promoting Punjab for destination weddings

This week, she was in Amritsar for the very first time to roll out a destination wedding for an Indian family. “This is my first time in Punjab and I am smitten. The hospitality, the vibrant culture, the sights and smells have made it a memorable visit,” said Therese who was accompanied by her teammate Urvashi Mishra.

“We are now promoting Punjab for destination weddings. We want to pitch it to our clients who are mostly from the state and it makes all the sense, even financially,” added Mishra. Therese, who is very well versed with Indian customs and traditions across different communities, feels Punjab has it all to roll out a perfect Indian wedding for NRIs.

“Before Amritsar, I organised an Indian wedding in Costa Rica and it was very difficult to get Indian elements like the mandap. Back home I have organised Punjabi, Gujarati, Tamil, Telegu and Muslim weddings,” said Therese who did a recce in Chandigarh for future functions.

In addition to running her event business, Therese also serves on the board of directors of the Wedding Industry Professionals Association (WIPA) as well as on the advisory board of The International School of Hospitality (TISOH). Given her experience in organising Indian weddings or ‘desi’ weddings as she calls it, Therese recently put together a coffee-table book called Shaadi: A journey into desi weddings, showcasing her work and a peek into the weddings.

“I also included QR codes of videos as you really can’t showcase an Indian wedding without the sights and the sounds. I am now planning a second book,” said Therese who is taking back important notes, memories and a suitcase full of Indian clothes. “I maintain a diary of all the Indian outfits I wear on functions to avoid repeats,” she sums up with a laugh.