KMF assures Nandini milk is safe, threatens legal action against influencers over ‘defamatory’ content

The confusion, according to sources, was caused by an Instagram influencer who allegedly uploaded videos questioning the quality of Nandini products. This prompted KMF to issue a statement, stating that the claims made in the video, distributed across social media platforms, were false.

“KMF is following strictly safe and approved methods framed by statutory bodies and the Food Safety and Standards Authority of India (FSSAI). KMF requests its consumers not to get confused by baseless allegations and assures that all our milk and milk products are safe for consumption,” the notice read.

The body “strongly refutes the baseless, misleading, and defamatory statements and is forced to initiate legal actions on such miscreants”, the statement added.

KMF is among the largest dairy cooperatives in the country. In November last year, Nandini ventured into the international market by exporting Nandini ghee to the United States of America, Australia and the United Arab Emirates.