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Placement drive: Rs 72 lakh pay offer to NID student, 8 bag salaries of Rs 48 lakh; average Rs 15 lakh

Eight students from textile design also bagged pay packages of Rs 48 lakh each (cost to company), they said. Besides Trident Group, which made 17 job offers, Samsung and Microsoft were among the other firms interested in hiring NID students.

Written by Lakshmi Ajay | Ahmedabad |
December 8, 2015 2:23:46 am

Ludhiana-based Trident Group, leading home textiles producer, offered a Rs 72 lakh-pay package to a PG student in retail design at National Institute of Design (NID) on the first day of three-day industry placement drive here, sources said.

Eight students from textile design also bagged pay packages of Rs 48 lakh each (cost to company), they said. Besides Trident Group, which made 17 job offers, Samsung and Microsoft were among the other firms interested in hiring NID students.

According to the sources, NID Bangalore student Lalit Anil Sawale, who is pursuing Design for Retail Experience PG programme, was offered a role in corporate communications and branding. Company officials said the offer was made to Sawale, keeping in mind his previous work experience which he had before joining NID.

“We are looking to make around 20 offers and salaries in the broad range of Rs 48 lakh for UG students to Rs 75 lakh for PG students, who have work experience. Why should only global firms like Google or Yahoo recognise our home grown talent? Even Indian companies need to wake up to talent in India. The recruits will get a chance to have an interface with the market, negotiate price, look into manufacturing side and dabble into design, execution, merchandising, marketing departments and global exhibitions. We are also taking some interns with a offer of Rs 9 lakh,” said Rajinder Gupta, chairman of Trident Group, which had hired 16 NID students in 2014.

On the first day of the placement drive, 47 companies visited NID’s Paldi campus and offered an average pay package of Rs 15 lakh. Over 200 students from NID Paldi, Gandhinagar and Bengaluru campuses will be sitting for placement.

“We interviewed around 25 students and may take in two interns as their 6 month diploma project format ties in nicely with our requirement for designers to work on our festivals… We will also be looking at hiring some candidates on a full-time basis,” said Anuradha Hardikar, HR from 70 Event Media group.
NID officials said that there was a significant increase of 40 per cent in new companies visiting the campus compared to last year. “We are looking to hire two people for graphic design discipline for UI(user interface design) as it is a profile that is in demand and even have a ceramic design student coming in for this profile. Having short-listed around 24 candidate,” said Anant Gopal, assistant director for design, MakeMyTrip.com.

Most companies having digital and mobile presence also offered roles in UX/UI (User Experience Design, User Interface Design), that were sought after by students across disciplines. NID student Divya Verma, a final year PG student of graphic design said, “It looks like graphics is finding its way into every discipline because we have many brands hiring people from diverse sphere like apparel, exhibition and textile design, unlike earlier when they would look only at graphic design.”
Jonathan Bergstrom, senior manager at Amazon Creative Services India, said, “We may be looking at three-four designers for UX/UI out of around 15 people we have interviewed till now. We would be offering jobs in roles of visual design, experience design and motion design from disciplines of retail, new media design and graphic design and animation for domestic roles.”

NID placement officer Sujitha Nair said, “All students who sat for placements have to give two confirmations by the end of the day. A few firms like Lifestyle Ltd and Dabur International are also scheduling interview via Skype. For the first time, we have job offers for photographers, apparel and product designers as well. We also have a lot of NID alumni studios like Codesign, StudioABD and Incubus coming in this time for recruitments.”

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