NID, design collective to put spotlight on artisanshttps://indianexpress.com/article/cities/ahmedabad/nid-design-collective-to-put-spotlight-on-artisans/

NID, design collective to put spotlight on artisans

“Working Hand-in-Hand”, floated by Craft+Design+Society, will have a conference that will foster dialogues between various stakeholders, including artisan communities, designers and industry representatives, on crafts, design and research methods.

In a move to bring greater awareness about India’s traditional textile crafts and global recognition to artisan communities, an informal collective of designers and design thinkers has partnered with the National Institute of Design, Ahmedabad, (NID) to host a day-long event.

On Friday, NID will showcase authentic Indian textile crafts by conducting dialogue among various stakeholders and organising a fashion show that will symbolise and catalyse collaborations with designers. Nine top designers, including three NID alumni, will work with master craftsmen on nine traditional crafts — like chikankari, laheriya, ajrakh print, kalamkari, banarasi, bandhani, patola, kimkhab, sujni embroidery — to create a purely handmade collectionto be showcased at the fashion show. Designers include Rajesh Pratap Singh, Rahul Mishra, Aneeth Arora, Anupama Bose, Asif Shaikh, David Abraham, Hem-ang Agrawal, Rahul Salvi, Swati Kalsi, Niranjan Chetty and Edric Ong.

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“Working Hand-in-Hand”, floated by Craft+Design+Society, will have a conference that will foster dialogues between various stakeholders, including artisan communities, designers and industry representatives, on crafts, design and research methods. The conference will showcase and provide historical information on lost textile crafts.

“Dwindling incomes and shifting technologies for mass produced goods has necessitated that recent generations look for other lucrative occupations. We intend to create brands out of such promising artisans and craftspeople backed by designers. We will partner with institutes that will back us up with the correct knowledge and support to make this into a nationwide action with global impact. We believe that if we lose a craft, we lose a culture,” said interior designer Asif Shaikh from Craft+Design+Society(CDS).