Nissan Motor Co CEO Carlos Ghosn said on Friday that restoring Mitsubishi Motors Corp’s reputation, profitability and growth would be the biggest challenge, a day after announcing a $2.2 billion investment for a controlling stake in the troubled automaker.
“The biggest challenge is to support Mitsubishi changing itself and growing and being profitable and restoring its reputation,” Ghosn told a news conference at Nissan’s headquarters in Yokohama, south of Tokyo.
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He added that winning back consumers’ trust was Mitsubishi Motors’s job, but that Nissan would support its efforts.
Nissan, Japan’s second-biggest automaker, agreed on Thursday to buy a 34 percent stake in Mitsubishi Motors, taking de facto control with a bet that bails out its smaller, scandal-hit rival which is in the midst of a mileage-cheating scandal.