July 5, 2013 4:07:31 am
Nissan India on Thursday said that it would launch the refurbished model of its multi-purpose vehicle Evalia soon as it failed to muster enough customers as expected by the company since its launch in September.
In response to questions after launching next gen Micra and Micra Active here,Kenichiro Yomura,president & CEO,Nissan Motor India,said: Yes,we are working on the refurbished Evalia as the existing model failed to garner necessary customers and even went unnoticed in some markets in India. We got feedbacks from customers,asking us to modify to suit not only family members but also individuals,including CEOs and top corporate officials,who love to own this brand from Nissan.
The company also said that it would face no capacity constraint post-Datsun launch as it can expand the same to 4.8 lakh units from the existing 4 lakh,said Yomura. We can stretch our production capacity significantly to 4.8 lakh units by adding one more shift in the second line with slight debottlenecking of assembly line and other things. However,everything depends on how demand picks up for each of our products.
We have seen the potential of this MPV segment in India and launched accordingly. However,Evalia failed in our expectations despite the huge price difference with that of Innova or others. We cannot afford to lose this potential market, he added.
Speaking to FE,Chikuya Takada,head of product planning and GM,Nissan Motor India,said: We got feedback from customers on space constraint on this seven seater and also some modifications inside the car to suit them. CEOs,MDs seek to travel with lot of comforts in the backside of the vehicle.
📣 The Indian Express is now on Telegram. Click here to join our channel (@indianexpress) and stay updated with the latest headlines
- The Indian Express website has been rated GREEN for its credibility and trustworthiness by Newsguard, a global service that rates news sources for their journalistic standards.