Spicejet launches Rs 599 offer, buyer’s rush crashes websitehttps://indianexpress.com/article/business/business-others/now-beleaguered-spicejet-launches-cheaper-than-train-fares-sale-price-starts-at-rs-599/

Spicejet launches Rs 599 offer, buyer’s rush crashes website

SpiceJet launched ‘Cheaper Than Train Fares’ sale offer with one-way fares starting at price of just Rs 599.

Bookings under this latest Spicejet offer are open now and will close at midnight on February 13, 2015. (Courtesy: Spicejet)
Bookings under this latest Spicejet offer are open now and will close at midnight on February 13, 2015. (Courtesy: Spicejet)

SpiceJet today announced the launch of the ‘Cheaper Than Train Fares’ sale offer with one-way fares pegged at a starting price of just Rs 599 all-inclusive for domestic flights. Spicejet says offer is also available for international flights (except Colombo, Kabul and Dubai-Ahmedabad-Dubai sectors) at fares starting Rs 3,499 all-in. (The offer decoded: Check it out)

Bookings under this latest Spicejet offer are open now and will close at midnight on February 13, 2015. The travel period covered in this sale is from July 1, 2015 to October 24, 2015.

Under this offer, tickets on routes like Hyderabad to Vijayawada, Delhi to Dehradun, Guwahati to Kolkata, Ahmedabad to Mumbai, and Bangalore to Hyderabad are all priced at Rs 599. International flights start as low as Rs 3,499 all-in for Delhi to Kathmandu, with discounted fares available on most other international routes too.

Tickets for this new sale can be booked on http://www.spicejet.com, on online travel portals, and through travel agents. Tickets under this offer are non-changeable and non-refundable (taxes and fees are refundable). However, when users tried to log onto the site, they were greeted by the ‘sorry’ page for long stretches of time, sometimes stretching into hours.

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A total of 400,000 seats are for sale under this offer of which 100,000 are at the rock-bottom Rs 599 all-in fare. (Check out more Spicejet offers)

“We are thrilled to continue to make air travel more affordable and accessible for more Indians than ever before, with our new unbelievable offer: the ‘Cheaper Than Train Fares’ sale. Fares for this offer are lower than AC train fares on many routes, and cheaper than non-AC sleeper class trains on several routes. And this time we are including most of our international flights in this offer too! So hurry book your tickets now if you want to travel fast and travel cheap… cheaper than train travel,” said Kaneswaran Avili, Chief Commercial Officer, SpiceJet Ltd.

“At SpiceJet we believe that flying empty seats, which are the ultimate perishable commodity, is a crime, and the best way to fill seats that would otherwise go empty is to sell them well in advance at highly attractive rates, often lower than train fares, to those who are willing to plan and book early in exchange for fantastic deals”, said Sanjiv Kapoor, Chief Operating Officer, SpiceJet Ltd.

Spicejet website crashed after the announcement of the offer. Multiple efforts to log in failed.
Spicejet website crashed after the announcement of the offer. Multiple efforts to log in failed.

“These are seats that would otherwise go empty and be lost forever are priced based on the marginal cost of carrying an extra passenger, not on the average cost. Revenues from such offers contribute incremental revenue for the airline that flows directly to the bottom line”, he added.

SpiceJet recently announced a new enhanced schedule with improved metro to metro connectivity, attractive day return options, enhanced non-metro connections and better timings. The network and schedule will be further enhanced in the Summer Schedule starting March 29, 2015.

Since there is limited inventory under the offer, it will be available on First-Come-First-Served basis and is not applicable on group bookings. Fares vary from sector to sector depending on the travel distance and flight schedules and timings are subject to regulatory approvals and change(s).

Highlights:

* Booking period: February 11, 2015 to February 13, 2015

* Travel Period: July 1, 2015 to October 24, 2015

* Limited seats, offer available on First-Come-First-Served basis

* Book your tickets at fares starting as low as Rs 599 all-in for domestic

* Book your tickets at fares starting as low as Rs 3,499 all-in for international flights.

* A total of 400,000 seats are on sale, of which 100,000 are at the Rs 599 fare starting February 11, 2015 10:18 IST.