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Hero MotoCorp to enter Europe by 2015

The Leap was showcased for the first time as a concept in 2012, and was previewed in it’s production-ready form at the 2014 Delhi Auto Expo.

Hero

After putting up a successful show at the 2014 EICMA in Milan, Hero MotoCorp has  confirmed it’s entry into the European markets as well. Confirmed by the Vice Chairman,  CEO and Managing Director of Hero MotoCorp, Pawan Munjal, Hero MotoCorp will be making it’s foray into the Indian market with the hybrid scooter ‘Leap’. The Leap was showcased for the first time as a concept in 2012, and was previewed in it’s production-ready form at the 2014 Delhi Auto Expo.

The Hero MotoCorp Leap, in it’s production guise, is kitted with a hybrid combination of an 8kW Permanent Magnet AC (PMAC) motor as well as a 124cc petrol engine. The Leap was showcased at the 2014 EICMA, and shared the Hero MotoCorp’s stage with the other products from Hero’s portfolio, including the future products such as HX250R, ZIR.
Hero-1
Speaking on this occasion, Pawan Munjal said, “Having already stamped our presence in Asia, Africa, Latin & Central America, we are now looking at stepping into the European market by the end of 2015 with our hybrid scooter Leap making its debut here. This is in line with our vision of making Hero a truly global brand in its range of quality products, scale of operations and geographical footprint.”
Hero-2
Hero MotoCorp, after splitting up with it’s previous partner Honda, has joined hands with Erik Buell Racing (EBR) for technological assistance and as a ticket to the newer markets like North America and Europe. The marking of brand’s presence in Europe is a part of Hero MotoCorp’s long run plan of expanding it’s footprint in over 50 countries by the end of 2020. Also, the company is planning to take it’s total number of manufacturing facilities to 20 by the end of 2020, with the upcoming plants at Chittoor (Andhra Pradesh) and Neemrana (Rajasthan) a part of it.

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First published on: 10-11-2014 at 05:49:24 pm
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