In India, Coca-Cola's hunt for alternatives has led it to tap into a rich vein of what’s known as “ethnic drinks” — traditional beverages brewed by grandmas in kitchens around the country using local spices and fruits.
The deal was unanimously agreed by the Whitbread board to be in the best interests of shareholders, the company said in a statement. It acquired the chain in 1995, for 19 million pounds when it had only 39 shops.
In an effort to engage public in managing plastic waste, The Beer Cafe will offer discounts to customers who bring their empty pet plastic bottles of 500 ml or more to any outlet to be recycled between June 5 and 12
The loyalty Thums up commands is such that Indians settled abroad are willing to pay a premium for a six-pack of this strong cola, while thousands of compatriots back home still drink only this when they have to choose a dark drink.
Announcing the impact of Goods and Services Tax GST on consumer rates, the company also said it will launch an affordable range of aerated beverages to cater to price sensitive consumers and another affordable 'Value Water' segment priced significantly lower than Kinley water.
Seeking to push Indian brands, a section of Tamil Nadu trader organisations has reportedly asked their members to stop selling popular soft drinks and mineral water made by multinational companies from March 1 including Coca Cola and Pepsi products. According to reports, the traders organization was of the opinion that the trade associations will spend […]