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Friday, September 24, 2021



A uniform clothing size for Indians? Designers say yes!

August 27, 2021 5:16 pm

Designer Manish Malhotra has said he is "glad" about this "positive shift in transforming the view of Indian sizing"

Before 'kaffir', here are instances of some other brands tackling racism

June 22, 2021 8:46 pm

Before 'kaffir lime leaves', there were several other instances of brands dropping various racial terms from their packaging, so as to not further offend people

How fashion, makeup brands are playing their part in the US elections like never before

October 03, 2020 3:19 pm

Having been known to stay politically-aloof, the industry is finally taking the stage, as the world tunes in.

People judge brands on how they sound

April 21, 2016 12:09 pm

People associate certain sounds with nearness and some with distance, says a recent study.

Star Appeal

August 04, 2013 11:48 pm

How actors help connect us to brands

Get Sporty

April 15, 2010 3:41 am

Take one look at designer siblings Shantanu and Nikhil Mehra’s sportswear collection,and you’ll never want to wear your plain,old tracksuit again.

Vanaspati,cooking oil in market unfit for consumption: CSE

February 03, 2009 4:54 pm

A study by CSE revealed that most oil brands and almost all vanaspati brands are unfit for consumption owing to high trans fatty acid contents.