Do you have a smoke detector at home? Well, if you don’t, with Diwali approaching it might be a good time to instal one, so as to keep you safe and alert during the festival. And if you need more reason to buy a fire alarm, here is one that is making everyone have a great time on Twitter. Wondering how? It’s because of an ad made by an emergency services wing in England.
Yes, Kent Fire and Rescue department released their new ad to remind people about fire safety measures. But given the fact that such important notices are often overlooked as they could be boring, they came up with a romantic, rather cheesy plan to grab attention – and it worked! “Nobody puts fire safety in the corner! Keep having the time of your life – test your smoke alarm weekly,” they wrote while sharing the video.
In a brilliant ad, they showed a couple with protective gear dancing to the iconic song from 1987 film Dirty Dancing. The best move is in the signature lift. But you’ll have to see it for yourself to enjoy it, much like everyone else on social media.
The video was made to coincide with the 30th anniversary of the Hollywood classic but also to deliver a serious message about carrying out a quick life-saving weekly check.