Thursday, Nov 27, 2014

Apple Inc could be looking to switch to Sony sensors for secondary camera

Image (1) zulfiiphonenov44024.jpg for post 1199254 Sony might double its supply to Apple
Reuters | Tokyo | Posted: February 12, 2014 12:04 pm | Updated: February 12, 2014 1:48 pm

Sony Corp is on a high following a report that it is in talks to supply more camera sensors to Apple Inc. Sony gained 2.2 percent and was the eighth most-traded stock in Japan’s Nikkei by turnover.

The Nikkei newspaper said Sony is in talks with Apple to double its supply of camera components for a new iPhone slated to roll out as early as next year.

Sony supplies nearly all of the CMOS (complementary metal-oxide semiconductor) sensors for the current iPhone 5S’s rear-mounted main cameras.

Apple Inc could be looking to switch to Sony sensors for the secondary camera on the front, which currently uses parts from suppliers in the United States and elsewhere, the business daily said.

With more customers expected to use smartphones for video calls, Apple sounded out Sony about supplying more sensors, Nikkei said.

Sony held the largest share of the global CMOS sensor market in 2012 at 32.1 percent, according to Techno Systems Research. Sony has laid the groundwork for stepping up production to keep up with the increase in orders, Nikkei reported.

A request from Apple Inc was the reason for its January decision to purchase a plant from Japanese chipmaker Renesas Electronics, according to a source involved in the negotiations, the newspaper said. Sony also supplies to Samsung Electronics, the world’s No. 1 smartphone seller, and Huawei Technologies.

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