Twitter said on Monday it would lay off some employees and halt engineering work at one of its development centers in India’s technology hub Bengaluru. The layoffs will impact less than 20 employees at the development center, according to a source familiar with the matter.
The employees were part of ZipDial, an Indian mobile communications startup bought by Twitter last year, the source said. “Over the past 18 months, we have incorporated the technology and talent of our ZipDial acquisition across our company,” said a company spokesperson. Twitter said it remained committed to India as a strategic market and would continue to maintain a presence in the city.
The company had 3,860 employees globally as of June 2016. However, it did not disclose the number of employees it had in India.
Twitter has recently announced plans to not include links, GIFs, photos in the 140 character limit in an effort boost appeal and usage of the social media website. However, analysts have said Twitter needs to find new ways to boost its appeal beyond a core of celebrities, politicians and journalists, as its user base has remained stagnant.
Twitter said the number of monthly active users edged up to 313 million, which is a mere 3 per cent increase from last year; rival Instagram has long cross this margin and now has 500 million MAUs, even new comer Snapchat has beaten Twitter in daily active users, according to some reports.
Twitter has yet to post a profit, and while CEO and co-founder Jack Dorsey has been focusing on a slew of product changes, it hasn’t done much to boost growth or engagement for the website. Last quarter’s results had sparked speculation if Twitter would eventually be sold, which the company has denied.
With Reuters inputs