Samsung might do away with the ‘Note’ brand altogether: Report

Samsung might be planning to kill off the 'Note' brand altogether after the Galaxy Note 7 debacle

By: Tech Desk | Published:October 13, 2016 2:22 pm
  Samsung, Samsung Galaxy note 7, Note branding, samsung to drop note branding, samsung images, samsung brand, samsung brand value, smartphone, technology, technology news Samsung has received a lot of negative attention after not one, but two product recalls of the Galaxy Note 7

Samsung might be planning to kill off the ‘Note’ brand altogether after the Galaxy Note 7 debacle. According to a report from Russian website HiTechMail, Samsung might be planning to do away with the Note branding, which has been dragged through the mud with the Note 7’s battery explosion incidents for the past few weeks.

Samsung has received a lot of negative attention after not one, but two product recalls of the Galaxy Note 7. The replacement units that Samsung started selling again have also reportedly started to catch fire. After Samsung permanently axed the Galaxy Note 7 smartphone, the company lost 8 per cent in market value; estimated to be $18 billion in market value.

The source in the report said that a survey done by Samsung found that more than 50 per cent of people in South Korea have a negative view of the ‘Note’ brand. The company however will not be retiring its ‘Galaxy’ moniker. Samsung has asked its carrier partners to stop selling all Note 7 phones, which includes the replacement units that they manufactured.

As per a recent report, Samsung has still been unable to make a Galaxy Note 7 catch fire in their test labs, and do not know the real reason behind the phones overheating. The company had hurridly concluded that the incidents were happening to devices that had batteries fitted from a particular factory. The company then started reselling replacement Note 7 phones fitted with batteries from a different supplier, and the problem still persists.

Read: The Note 7 is dead: What will Samsung do next?

Samsung had introduced its Note series back in 2011 with the first Galaxy Note. It was the first smartphone to feature a screen larger than 5-inches.