The worldwide PC shipments for the third quarter of 2016 stood at 68.9 million units. The PC shipments registered a decline of 5.7 per cent from the third quarter of 2015. According to Gartner’s preliminary results, this is the eighth consecutive quarterly decline in PC shipments.
Gartner says this is the longest duration of decline ever in the history of PC industry. The decline in sales has been accredited to weak back-to-school demand and low demand in the consumer market in general. Gartner’s report says the PC penetration is low in emerging markets and consumers are not willing to own PCs. The reason for lack of interest in owning PCs is the higher adoption of smartphones or phablets.
“There are two fundamental issues that have impacted PC market results: the extension of the lifetime of the PC caused by the excess of consumer devices, and weak PC consumer demand in emerging markets,” said Mikako Kitagawa, principal analyst at Gartner.”According to our 2016 personal technology survey, the majority of consumers own, and use, at least three different types of devices in mature markets. Among these devices, the PC is not a high priority device for the majority of consumers, so they do not feel the need to upgrade their PCs as often as they used to. Some may never decide to upgrade to a PC again.
Lenovo continues to be the global leader in terms of PC shipments with a share of 20.9 per cent. Lenovo shipped 14,434 units in Q3 2016, a decline of 2.4 per cent from same quarter in 2015. HP was just 0.5 per cent shy of matching Lenovo’s numbers. HP shipped 14,058 units in Q3 2016 leading to a market share of 20.4 per cent. Interestingly, HP saw a growth of 2.3 per cent over its Q3 2015 numbers. Dell and Asus both saw growth of 2.6 per cent and 2.4 per cent respectively. Dell remains third with a market share of 14.1 per cent while Asus gained 7.8 per cent share globally.
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HP continues to lead in the US PC market with a share of 29.7 per cent while Dell is second with 24 per cent market share. Lenovo and Apple round up the top list with a share of 14.1 per cent and 12.9 per cent respectively. Lenovo saw the highest growth of 15.3 per cent among PC makers in the US market while Apple’s shipments declined 10.7 per cent.