Smartphone shipments to overtake feature phones in 2016 in India: CMR

Smartphones will continue to be the growth engine for the market.

By: IANS | New Delhi | Updated: January 20, 2016 12:38 pm
Smartphones, feature phone, CMR, CyberMedia Research, telecom news, mobile industry, technology news Smartphones will continue to be the growth engine for the market.

Market research and consulting services firm CyberMedia Research (CMR) on Tuesday announced its forecast for the Indian mobile handsets industry, pegging the total units expected to be shipped in India at 250 million units, up 4 percent vis-à-vis 2015.

Smartphones will continue to be the growth engine for the market, expected to grow at 37 percent compared to 32 percent average growth for the previous three years, a CMR statement said.

“Smartphones continued to show resilience and grew at an annual average growth of 32 percent while featurephones continued to shrink. The decline in featurephone shipments was 17 percent on an annual average basis.”

4G and expansion of reach to Tier II and Tier III markets, besides the rural hinterland are expected to be the main reasons behind this growth.

In 2013, just 0.07 percent of smartphones shipped had 4GB RAM for instance, which in 2015, was a little over 0.6 percent. Similarly, other major specifications that trigger the buyer’s decision to purchase a smartphone have improved while average selling prices exhibited a receding trend, the CMR said.

“From a breakthrough point of view, there wasn’t anything remarkable except that Samsung came out with the curved design (Edge series) and Apple launched iPhone 6S and 6S+ with 3D touch functionality.

“Both the developments happened for the premium segment, which in India is just 0.6 percent of the market,” the company added.

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First Published on: January 19, 2016 9:48 pm
  1. R
    Rakesh
    Jan 19, 2016 at 5:03 pm
    Most important points in Indian Smartphone market are 1. Have we crossed 100 mn mark in 2015 ( 74.3 mn up to September 2015 - Q1 - 19.5 mn Q2 - 26.5 mn Q3 - 28.3 mn ) 2. Expected Smartphone shipments for 2016 ? 3. Share of 4G in overall Smartphone shipment ( Q3 almost 33 % were 4G Smartphones ) 4. Will Chinese bs ( Xiaomi - could managed only 70 mn as against target of 80 ~ 100 mn , One plus - lost the confidence and s due to production and poor Invite system ) will continue to dominate 5. Why Apple India Key persons are leaving ? is it target pressure of 2016 ?? 6. What's the financial Impact of IPL on Intex ( 66 Cr for buying Rajkot Team Running expenses ~ 100 Cr ) ? 7. Can LG India sustain Telecom Business ( s continuously dropping. Nexus 5x lost all the charm, LG India s dropped from almost 150 cr.- 2014 to 20 Cr. - Dec 2015 ) 8. Will Sony continue Smartphone Biz ? 9. Will Intex continue to grow or loose race to Lenovo ( Q3 2015 - Lenovo - 9.5 % , Intex - 11 % ) 10. Who will continue to dominate - 2015 - Samsung 24 % Micromax - 16.3 %, Intex - 11 %, Lava and Karbonn - almost 5 %
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