Hike Messenger has introduced its video calling feature for its users, aiming to make India a ‘sight and sound’ country. The company had rolled out the beta back in September to a select few, but now that it is out of testing – the new feature will be rolling out to all Android users with an update this week.
The Hike team says that the video call experience with the app will be ‘simple, reliance and high quality’. “Video calling on Hike is a simple and easy to use feature that works on a single tap that is integrated into chat threads with friends. The feature has been built for a reliance and high quality video experience that works even under challenging network conditions, including good quality 2G,” the company said in a press statement.
Another feature of the update messenger is the ‘Live Caller Preview’, which gives a user the ability to see a preview of a live video before they answer the call. Hike thinks that this feature adds to the fun of video calling.
Commenting on the launch, Kavin Bharti Mittal, Founder and CEO, Hike Messenger said “This was an obvious one and we’re excited to bring it to the market so quickly. We’ve been in beta for a few months and the results have been really positive. We’re now excited to roll this out across our entire user base. We see India as primarily a sight and sound market — and we believe video calling will have a large impact on how people communicate inside of Hike.”
The video calling update for the app is immediately available to all Android users, and will be coming soon for users using iOS. If some users have updated their Hike Messenger app in September, video calling will automatically be enabled for them now.
WhatsApp also recently updated its beta app to features video calling for Android. The video calling feature was hinted for WhatsApp back in July. The video-calling feature is also available on Facebook Messenger, Hangouts, KakaoTalk, Viber and now Hike Messenger.
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