Facebook testing ‘in-app’ search engine, wants users to skip Google: report

As soon as the user puts in a query in the "Add a link" option, matching links to choose from open up.

By: Tech Desk | Updated: May 13, 2015 8:17 am
Facebook, In-app search, Facebook in-app search, Facebook search engine, search engine Facebook, technology news Facebook has confirmed that is is piloting a new way to add links on it.

Facebook is testing its own way ‘in-app’ search engine to help users find links within the mobile app. This ensures that users don’t have to Google Search for a link before they can post it to their status update. According to the TechCrunch, Facebook has confirmed that it is piloting a new way to add links on status updates on the app.

The ‘in-app’ search engine has already been spotted on iOS for some users in the US, adds the report.  Facebook also told TechCrunch that they have over “one trillion posts” which will let people search for links and it means that the data is not being powered by Google.

The ‘add a link’ option shows users a matching link once they put in a query in the search box. Users can then simply choose the desired link and publish it with pictures or status updates.

Facebook had also launched Graph Search in March 2013, which would let users search for posts, photos, likes, etc of friends in the search bar inside the social media site. Additional search results for Graph Search were powered by Bing, Microsoft’s search engine.

Graph Search’s roll-out was not really that smooth and even though Facebook promised users the ability to search for posts, comments by September 2013, the feature was not made available to everyone.

Zuckerberg admitted in a January 2014 interview to Bloomberg Business Week that Graph Search had been a disappointment, and that to say it worked half-the-time was being generous.

Facebook is now testing a new ‘in-app’ search option and it remains to be seen how successful this will be.

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