Yu Yuphoria launched for Rs 6999, along with Yu Fit Band and HealthYU Cassette

The phone has a very competitive price point of Rs 6,999. Pre-bookings on Amazon start today.

By: Express Web Desk Written by Shruti Dhapola | Updated: May 13, 2015 8:30 am
Yu Yuphoria, Micromax Mobiles, Yu Yuphoria price, Yu Fit Band, Yu Fit Band specs, Yu Yuphoria india, Yu Yuphoria features, Yu Yuphoria spes, Rahul sharma, micromax, Xiaomi Mi band, Yu Fit Band, technology news Yu Yuphoria smartphone from Yu brand by Micromax co-founder Rahul Sharma. (Source: Shruti Dhapola)

Micromax founder Rahul Sharma’s YU smartphone brand on Tuesday brought to India’s its second phone, the Yuphoria. The phone has a very competitive price point of Rs 6,999 despite its metal frame body and 5-inch HD screen. Pre-bookings on Amazon start today and the smartphone will go on sale on 28 May.

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Sharma said this will be a ‘Made-in-India’ smartphone and was developed in Bangalore and Beijing. He said that the first couple of  batches for the Yuphoria will be shipped from China and that the rest of the units will be made-in-India.

Sharma also said that the company had sold over half a million Yureka smartphones in the first four months.

The Yu Yuphoria offers a 5-inch 720p HD display with Corning Gorilla Glass 3 for protection. It runs on a 1.2GHz quad-core Qualcomm Snapdragon 410 processor with 2GB of RAM, Adreno 306 GPU and 16 GB internal storage. The device is powered by Cyanogen OS 12 and comes with an 8 megapixel rear camera and a 5 megapixel front camera with a wide-angle lens. The smartphone is powered by a 2,230 mAh battery. It is a dual SIM smartphone with 4G support.

Yu Yuphoria, Micromax Mobiles, Yu Yuphoria price, Yu Fit Band, Yu Fit Band specs, Yu Yuphoria india, Yu Yuphoria features, Yu Yuphoria spes, Rahul sharma, micromax, Xiaomi Mi band, Yu Fit Band, technology news Yu FitBand in this photo. (Source: Shruti Dhapola)

The company also launched a Yu Fit band at Rs 999. The band will run in tandem with the Yu app. The band has an OLED screen as well and will show notifications for calls, emails, along with the other fitness benchmarks. Incidentally, Micromax had invested in the Bangalore-based HealthifyMe app recently. The YuFit app will work the Healthifyme services and will offer personal fitness coaches to users. Customers can even call up, chat with these coaches, health trainers. The first 1,000 customers will get a free fitness coach.

But the really innovative launch from the company has to be the new health sensor that records on vital stats using the mobile phone. The sensor can yoke to any smartphone and can hence cater to multiple users. The unique YU Health device has been priced at Rs 4,999 and will be available from June. The HealthYu Cassette as it is called will record respiration and Heart Rate, Blood Pressure, Blood Oxygen saturation, Body vitals, ECG and more.

CLICK TO READ | Why Rahul Sharma’s YU is taking the fight to the Chinese rivals

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  1. D
    dinesh rawat
    Apr 30, 2016 at 4:00 am
    YUPHORiya care not abilebal
    Reply
  2. R
    Rahul
    May 13, 2015 at 2:01 pm
    I am using Micromax YU Yureka. Stay away from yuphoria. Here are some facts: 1. It is not Produced but Micromax but only distributed by them. Speak to any Micromax Service Center in your city and check this fact out. 2. The company does not have any Service centers anywhere. They only have on-line support where no one picks up the phone. Check this fact on YU's own website. 3. Phone has some serious Proximity sensor, battery draining & low volume issues even after Lollypop updates. During the call the screen remains alive and with the touch of your ear to the live screen the call gets disconnected. No cure for this. 3. Original Micromax YU Yureka bombed badly and the proof is 1000s of b new yurekas on on Quickr and OLX with no buyers. Buy this phone and throw your money down the drain.
    Reply
  3. D
    Daniel Vinay
    May 23, 2015 at 11:53 am
    Get a life buddy :)
    Reply
  4. D
    Daniel Vinay
    May 23, 2015 at 11:53 am
    it is a crazy program launched by YU :)
    Reply
  5. I
    Ismail Mubarak
    May 13, 2015 at 11:13 pm
    The yuphoria and the yu fit band are a perfect combo anyone would love to have!
    Reply
  6. N
    neeraj
    May 13, 2015 at 12:59 am
    Screen size could be large 5.5 inch
    Reply
  7. S
    Shabab Khan
    May 12, 2015 at 11:14 pm
    Yuphoria has awesome features at 6999/- unbelievable..
    Reply
  8. V
    vijaygopal
    May 14, 2015 at 3:23 pm
    the b Micromax and its model YU Yuphoria is always awesome. so, i promote this to my site. To know more
    Reply
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