Asus Zenfone 3 series India launch today: Here’s everything you need to know

Asus Zenfone 3 series comprises of three smartphones - Zenfone 3, Zenfone 3 Ultra and Zenfone 3 Deluxe.

By: Tech Desk | Updated: August 17, 2016 8:59 am
asus, asus zenfone 3 series, asus zenvolution, asus zenfone 3 deluxe India launch, Asus Zenfone 3 Ultra, Asus Zenfone 3, asus zenfone 3 price, asus zenfone 3 ultra price, smartphones, technology, technology news Asus Zenfone 3 series comprises of three smartphones – Zenfone 3, Zenfone 3 Ultra and Zenfone 3 Deluxe.

Asus is set to unveil its Zenfone 3 series in India tomorrow. The Indian edition of the ‘Z3nvolution’ will take place via an online event that will be streamed in 360-degree. Users from across the world can log in to watch the the proceedings in 360-degree view. “As a brand, we strive to bring innovative approaches to our product launches. 360-degree live streaming for Z3nvolution helps us reach our potential audience who could be located anywhere in the world. It also provides the consumers a chance to be a part of the actual live event with 360-degree visual access, guaranteeing a premium experience to every single person,” said Marcel Campos, Marketing Director Mobile Division, India.

Asus Zenfone 3 series was first announced at the Computex Conference in June. The Zenfone 3 series comprises of three smartphones – Zenfone 3, Zenfone 3 Ultra and Zenfone 3 Deluxe. Asus Zenfone 3 Deluxe is priced starting at $499 (Rs 33,590 approx), Zenfone 3 at $249 (Rs 16,752 approx) and Zenfone 3 Ultra at $479 (Rs 32,217 approx). Asus Zenfone 3 Deluxe is the flagship of the three. It also the world’s first smartphone to come with Qualcomm Snapdragon 821 processor. There’s however another variant with Snapdragon 820 processor, and we’re not sure which one is headed to India.

Asus Zenfone 3 Deluxe features a 5.7-inch full HD Super AMOLED display (1920×1080 pixels). It comes with 6GB RAM on-board and 256GB internal memory. ZenFone 3 Deluxe sports a 23MP primary camera with Sony IMX318 image sensor, f/2.0 aperture lens, and 4-axis optical image stabilization. It supports 4K video recording. Asus Zenfone 3 Deluxe has Type-C USB charger and Quick Charge 3.0 support. There’s a 3,000 mAh non-removable battery backing the device.

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Asus Zenfone 3 comes with a 5.5-inch Super IPS+ display with 1080×1920 pixels. Asus Zenfone 3 is available in two storage variants: 3GB+32GB RAM and 4GB+64GB. Asus Zenfone 3 sports a 16MP rear camera and 8MP front camera. It runs an octa-core Snapdragon 625 processor and features a fingerprint scanner on the back.

Zenfone 3 Ultra is a phablet that features a 6.8-inch display. The smartphone is powered by Snapdragon 652 processor with 3GB/4GB RAM. It comes in three storage sizes – 32/64/128GB. It is backed up by a 4,600 mAh non-removable battery. There’s 23MP rear camera and a fingerprint scanner on the front. Asus ZenFone 3 Ultra has a 4,600 mAh battery under the hood. It supports Quick Charge 3.0 technology.

We’ll be covering Asus’ launch event live tomorrow, so watch this space for more.

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